SEOUL CULTI-POLIS
(The Farming City)
2015
Seoul, South Korea
Overview
Awarded 2nd Prize in the international urban regeneration competition for the Jamsil Sports Complex area, this project proposed a new urban paradigm called “Culti-Polis,” integrating Culture and Agriculture. By transforming a consumption-driven city into a “Farming City” centered on production and sharing, the proposal established a sustainable, future-oriented urban regeneration model based on citizen participation and the sharing economy.
Urban & Architectural Concept
The entire site was conceived as a Productive Landscape, replacing ornamental landscaping with wheat and green barley fields. Inspired by Korea’s traditional Earth Fortress (Toseong), the design envelops and reinforces existing sports facilities with a fortress-like form, while adopting a phased, modular architectural system to ensure flexibility. A pedestrian-only bridge linking Gangnam (Jamsil) and Gangbuk (Ttukseom) reconnects the fragmented urban axis and maximizes the value of the Han River, creating a metropolitan-scale landmark.

Business Vision & Philosophy
A crowd-sourcing–based sharing economy model enables citizens to participate not only as consumers but as operators of farming, ateliers, and F&B programs, forming a self-sustaining business ecosystem. Expanded with marina, retail, and convention functions into a MICE and tourism cluster, the project positions itself as a global tourism icon for Seoul and a key catalyst for future urban expansion.
PROJECT INFO
Competition: International Ideas Competition for Urban Regeneration of the Jamsil Sports Complex in Seoul
Result: 2nd Prize Winner
PROJECT CREDITS
Client / SEOUL CITY
Project & Product Concept / PLANNING KOREA
Master Planner / PLANNING KOREA
Brand Developer / PLANNING KOREA & DESIGN NETWOK
Concept Architect / PLANNING KOREA
Architect / PLANNING KOREA & ESTREAM Architect

SEOUL CULTI-POLIS
THE FARMING CITY
2015
Seoul, South Korea

Overview
Awarded 2nd Prize in the international urban regeneration competition for the Jamsil Sports Complex area, this project proposed a new urban paradigm called “Culti-Polis,” integrating Culture and Agriculture. By transforming a consumption-driven city into a “Farming City” centered on production and sharing, the proposal established a sustainable, future-oriented urban regeneration model based on citizen participation and the sharing economy.
Urban & Architectural Concept
The entire site was conceived as a Productive Landscape, replacing ornamental landscaping with wheat and green barley fields. Inspired by Korea’s traditional Earth Fortress (Toseong), the design envelops and reinforces existing sports facilities with a fortress-like form, while adopting a phased, modular architectural system to ensure flexibility. A pedestrian-only bridge linking Gangnam (Jamsil) and Gangbuk (Ttukseom) reconnects the fragmented urban axis and maximizes the value of the Han River, creating a metropolitan-scale landmark.
Business Vision & Philosophy
A crowd-sourcing–based sharing economy model enables citizens to participate not only as consumers but as operators of farming, ateliers, and F&B programs, forming a self-sustaining business ecosystem. Expanded with marina, retail, and convention functions into a MICE and tourism cluster, the project positions itself as a global tourism icon for Seoul and a key catalyst for future urban expansion.
PROJECT INFO
Competition: International Ideas Competition for Urban Regeneration of the Jamsil Sports Complex in Seoul
Result: 2nd Prize Winner
PROJECT CREDITS
Client / SEOUL CITY
Project & Product Concept / PLANNING KOREA
Master Planner / PLANNING KOREA
Brand Developer / PLANNING KOREA & DESIGN NETWOK
Concept Architect / PLANNING KOREA
Architect / PLANNING KOREA & ESTREAM Architect
















